GDPR went into effect on May 25th, 2018, and has a big impact on how you approach prospects at events. You’ll want to be sure you have processes in place to ensure compliance—or risk heavy fines.
Not sure how GDPR affects you, or what you need to do to comply with the regulations at events? Watch our on-demand webinar with SiriusDecisions, where we discussed:
Watch the replay to listen to Uzair Dada, CEO of atEvent, and Julian Archer, Sr. Research Director at SiriusDecisions, explain the impact of GDPR on events, and what your company needs to do to become compliant.
Uzair Dada is the Founder and CEO of atEvent and Iron Horse Interactive (IHI), an award-winning demand generation agency serving an array of Fortune 500 companies. Under his leadership, atEvent has become a leading event lead management platform serving enterprise and mid-market companies globally. Uzair is a graduate of UC Berkeley and the Kellogg School of Business at Northwestern University.Julian Archer is the Senior Research Director at SiriusDecisions. He has more than 25 years of international B2B demand creation experience within corporate and pan-European field functions. Julian received a BSc (Tech) Hons in industrial economics from Cardiff University and an MSc in computer-integrated manufacturing from Cranfield University.